If you’re just about to get into call tracking, I’m excited for you. You’re about to identify and plug up major revenue leakages and grow your bottom line. Here are three cases of companies doing just that. 1) Fannit Marketing agency Fannit was being wrongly accused. Their client thought Fannit wasn’t doing their job. It looked like […]
Imagine if you could track calls like you track clicks. Wouldn’t you like to track the results produced by individual sales reps, individual calls, or calls that come from particular marketing channels? Once you have this knowledge, you’ll never go back. It’s like going from tunnel-vision to 20/20. The phone is often the critical junction […]
We know sometimes it gets difficult to reach a point where you can say you are satisfied entirely with your testing activities. But the struggle is real, getting good results is not trivial. It is planned and it requires a mature conversion model to be able to optimize the programs you have. The question now […]
There are so many users today, as so many customers. Basically, the customers are the backbone of this industry. Failing to please the mass means failing business. It is essential to make the customers feel important. We do that by connecting to them, by letting them have the best experience while they are using our sites and our services.
It’s high-time to increase your conversion rate right now, not because everyone is doing it but because it’s a foundation of a high sales volume. Remember, increased conversion rate means increased profits. Let’s talk real, what’s conversion rate in the first place?
It looks like everyone is into AB testing these days. Some people are in for the trend while most are in for what it gives. It’s no surprise since there is so much more to AB testing than meets the eye. It’s analytical and science, it’s creativity and ambiguity, it’s the bridge that gaps the customers and businesses.