OK, guys. Here’s the end of our guide on how to generate and nurture more B2B leads for your online business. Many people rush into automation without understanding what their clients actually need and what their RELEVANT added-value content could be. The goal of this chapter is to help you to start marketing automation for […]
HOW WE OPTIMIZE YOUR PROFITS
There are two aspects to a sales funnel that makes a lot of money.
1. Getting attention from the right people (Search Marketing)
2. Turning that attention into revenue (Marketing Automation)
We put you in front of the ideal demographics using Search Marketing techniques. The rest of the system comes under Marketing Automation, in which custom software constantly scrutinizes the actions of prospects and customers, to bring you highly detailed and accurate optimization data.
OUR WORK TURNS MARKETING FROM AN ART FORM INTO A SCIENCE.
This is a continuation of post Conversion Rate Optimisation For B2B. See the first part here. Use The Good Old Pareto Principle To Understand Your Buyer Persona Use the Pareto principle to define your buyer persona. As you can see in the mind map below, there are 4 phases involved in identifying our buyer persona: […]
The biggest challenge B2B marketers have regarding lead generation is generating high quality leads, and that’s a fact. Why does this happen? This is what we’ll find out in this chapter. What mistakes beginners make How to identify what your starting point should be and what questions you’ll need answers to before getting started with […]